Scratch & Sniff E-Books

via: CafeScribe News Release

In the category of odd news for e-books, CafeScribe has started to send scratch & sniff stickers with their e-books. This is based on a Zogby polls that found that the smell of a good book was most often associated to student’s love for books.

In an attempt to win over skeptical college students, Café today announced plans to launch the world’s first smelly e-book. Café CEO Bryce Johnson says that beginning in the back-to-school month of September the company will send every e-textbook purchaser a scratch & sniff sticker with a certifiably musty “old book” smell.

What do you think about smelly e-books?

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